You link an Instagram Business account via Settings > Accounts > Button: Link account. Then choose Instagram Business.
Conditions for linking an Instagram Business account:
- You must be the Administrator of this account
- The account must be an Instagram Business account
- This Business account must be linked to the overarching Facebook Business manager
In this article we explain more about:
Convert an Instagram account to an Instagram Business account
It is important that this step is completed. Without an Instagram Business account, you cannot fully utilize all the features.
To convert your Instagram account to a business account, follow these steps:
Ensure that you are logged into the Facebook account that has administrative rights for the Facebook page where you want to link the Instagram Business Account. Afterward, open the Instagram app on your mobile device.
- Go to Your Profile: Tap on the icon of your profile, usually in the bottom right corner of the screen.
- Open Settings: Tap on the hamburger menu (three horizontal lines) in the top right corner and select "Settings" at the bottom of the menu.
- Switch to a Business Account: Scroll down and tap on "Account." Then choose "Switch to Professional Account."
- Select Category: You will be asked to choose a category that best fits your business. Choose the most relevant category.
- Link to Facebook: If you already have a Facebook page for your business, you will be asked to link it to your Instagram account. You need to link it to the Facebook Business to use it in our software.
Profile Visibility: Choose whether you want to make your profile public (recommended for business accounts) or keep it limited. - Complete: Tap "Done" and follow any additional steps to set up your business account.
Linking an Instagram Business account
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Step 1: Go to Settings > Accounts and click on "+ Link Account" at the top right.
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Step 2: Choose Instagram from the list, select the roles that should have access, and click on "Continue with Facebook" at the bottom (the linking process continues via Facebook)
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Step 3: We will verify which Facebook account you are logged into, which pages this account manages, and which Instagram account (if any) is linked to each Facebook page.
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Step 4: If you accept all permissions from Facebook (this is necessary for a successful link), you will be redirected back to Engage, where you will see all the Instagram accounts you can link. Next to the account name, the corresponding Facebook page to which the Instagram page is linked is also displayed.
- Step 5: Select the accounts you actually want to link and click save.
Important(!): Existing accounts that are already connected will be overwritten during the reconnection process, establishing a new link to the account. We do not recommend removing an account from the environment before reconnecting it, as this may result in the loss of scheduled posts.